Who are You Making Awesome?

IN today’s content focused marketing space, brands have a choice on who the hero of the story is, the brand or the customer.

Most brands make themselves the heroes. They talk about awards they’ve won, projects they’ve completed and spend a lot of time, energy, and resources to prove that they are awesome.

A better option may be making the customers the heroes of your story.

They are awesome.


About Jason Raisleger 68 Articles
I am a lifelong learner, a digital marketing and technology evangelist from Green Bay, Wisconsin and I am sharing what I think, what I know and what I've learned.